Chriesi Poster
CHF 26.00
Zug’s Cherry Country for Your Living Room
The 2011 poster for Zug’s cherry culture, designed by Ueli Kleeb and Caroline Lötscher.
In 2011, the Canton of Zug decorated its highways with innovative tourist signs to welcome travelers to “Chriesiland.” A pioneering design achievement, as it would later turn out.
The tourism posters featuring Chriesiland really set the tone!
This is because other cantons in Central Switzerland have now also created illustrative tourist signs featuring large-format images, stylistically modeled after the Zug example.
At the same time as the Zug highway signs were created, a poster in F4 format (89.5 x 128 cm) was designed by Zug-based graphic designers Ueli Kleeb and Caroline Lötscher.
Shipping Information:
The poster can be ordered by mail or picked up in person at the Zug Shop. Shipping within Switzerland is handled by the postal service. International shipping is not available.









